Staff - People Behind the Mission

Rhonda Tulk-Lane, Chief Executive Officer

Phone:  709-351-0291  

rhonda@atlanticchamber.ca

Rhonda Tulk-Lane is a dynamic leader known for her strategic mindset and commitment to helping others succeed. As the current CEO of the Atlantic Chamber of Commerce, she actively promotes a vibrant business environment in Atlantic Canada. Previously, she served as CEO of MusicNL and President & CEO of Lane Strategies, demonstrating her versatile leadership across sectors.

Recognized as an Atlantic Business Magazine Top 50 CEO, Rhonda is passionate about mentorship, diversity, and positive thinking. Her diverse portfolio includes being a Director on the Chamber Accreditation Council of Canada and an active community member, from school councils to speaking engagements. An advocate for good governance, she regularly shares insights on board governance and leadership.

Rhonda’s mission revolves around fostering growth and success through hard work, a positive attitude, and strategic planning.

Talk to Rhonda about membership, strategy, good governance, vision, pain points, and investment.

Tracy Beaver, Director of Operations

902-698-0265

E-Mail: tracy@atlanticchamber.ca

Tracy Beaver has been a cornerstone of the Atlantic Chamber of Commerce for over 15 years, serving as the Director of Operations. Known as the "operational glue" of the organization, Tracy ensures the seamless day-to-day functioning of all internal processes, keeping the Chamber running smoothly and efficiently. Her leadership has been instrumental in supporting strategic initiatives, overseeing financial administration, managing human resources, and implementing systems that support member services and organizational growth.

In her role, Tracy coordinates cross-functional teams, streamlines workflows, and ensures compliance with operational policies and procedures. She plays a critical role in event logistics, vendor relations, budget planning, and the execution of special projects, all while supporting the CEO and board with precision and professionalism.

Beyond her work at the Chamber, Tracy serves on the Board of Directors for the Canadian Chamber Executives of Canada (CCEC), where she lends her expertise and operational insight to advance the national network of chamber professionals.

Her dedication, deep institutional knowledge, and problem-solving mindset make her an invaluable leader within the Atlantic Chamber network and a trusted partner to business communities across the region.

Talk to Tracy about Chamber member benefits, invoices, accreditation, bylaws, network connections.

Brandon Ellis, VP of Policy

E-Mail: brandon@atlanticchamber.ca

Phone: 902-561-2119

With more than 7 years of multi-chamber and public sector experience, Brandon drives strategic policy initiatives for the Atlantic Chamber of Commerce and its 90 member Chambers across Atlantic Canada. Brandon is a graduate of Memorial University of Newfoundland’s M.A in Political Science program and has also completed a B.A (Hons) from Cape Breton University.

Talk to Brandon about policy, government relations, and chamber spaces.

Patti Colson, Manager of Communications and PR

Phone: 902-694-2210

Email: patti@atlanticchamber.ca

Patti joined the Chamber network 14 years ago as the ED of the Amherst & Area Chamber of Commerce and then moved to the Atlantic Chamber of Commerce as the Communications and PR Manager. During her time with both organizations, Patti worked hard to develop strong connections with Chambers throughout the Atlantic region and nationally.

Before joining the Chamber network, Patti worked as a Special Education Teacher in various locations throughout the Maritimes. Giving back to her community, Patti served several years as the Coordinator of the Nova Scotia Fibre Arts Festival and on the board of the Chignecto Housing Co-op. She has volunteered her time with many community organizations and events. 

Patti has two grown sons, Matt, who owns his business, and Jeremy, who works in health care. She has two grandsons who are her light, and she shares her home with two very spoiled golden doodles.

Talk to Patti about communications, social media, client relationships, and marketing. 

Carol Barlett, Project Manager, Market Entry Development Program

Email: exportready@atlanticchamber.ca

Carol is a highly accomplished executive with over 20 years of experience in driving revenue growth and providing strategic guidance. As the Sales Strategist, and Revenue Growth Expert for Sales Teams at Fortune 1000 Companies in the oil and gas, mining, and renewables industries, Carol specializes in sales strategy, process optimization, and training. In her previous role as VP of Sales and Marketing for one of the largest privately-held companies in Eastern Canada, she managed an annual revenue of over $200 million.

Carol is the founder of The Leap Method Program, an innovative sales training company that empowers engineering managers and businesses with a repeatable sales process to ensure a consistent pipeline of revenue. This targeted training and personalized one-on-one coaching program helps teams achieve 25% revenue growth by leveraging proven sales techniques, maps, and visuals designed for analytical and strategic thinkers.

Carol is delighted to be partnered with the Atlantic Chamber of Commerce to facilitate the Market Entry Development Program, she believes this is a fast and efficient route to export for Atlantic Canadian companies at a highly discounted rate. If you are export ready - be sure to reach out to her!

In addition to her entrepreneurial ventures, Carol is a sought-after mentor and advisor, providing invaluable guidance to emerging leaders. She has spearheaded elite programs, including the highly acclaimed 150 Years Mentorship for engineering students, equipping them with the skills necessary to excel in their careers.