THE MAJORITY OF BUSINESSES HAVE A POSITIVE OUTLOOK
WINDSOR, NS (February 28, 2024) – Atlantic Insights is a survey that explores how Atlantic Canadian businesses currently feel about the economy and the expected direction in the coming months. It explores critical challenges that businesses in the region are facing. A total of 151 surveys were completed, and 135 of those were completed by someone in a decision-making role within their organization.
“Businesses are watching their costs, and we will be watching to see if the provincial and federal governments are doing the same in the upcoming budgets. We expect to see a reduction in red tape and cost to doing business in Atlantic Canada,” states CEO Rhonda Tulk-Lane.
KEY FINDINGS
Majority of businesses still have a positive outlook, and are making adjustments
- Majority still maintain a positive perception of their operations and future state
- Organizations placing more emphasis on cost-consciousness
- As a result, many organizations are becoming more risk averse, deprioritizing less pressing or optional initiatives, and juggling rising human resources expenses
- Most organizations note that they are currently in at least acceptable shape, and only a small minority indicate being in poor shape
- Although most expect to grow their organization in the next five years, it is to a lesser extent than in the past
- Costs are a major and growing concern, making growth more challenging
- There was a notable decline in confidence in the region’s economy
- Vast majority say cost of doing business and cost of labor are worsening
- Over half say access to skilled labour, availability of qualified workers, and cost and availability of technology are becoming more challenging - and note that it’s worse than in previous years as costs continue to rise
- Recruiting and retaining employees is still a challenge, but consistent with the year prior
Read the full 2023-2024 Atlantic Insights report.
The Atlantic Insights report is made possible by our partners Narrative Research and support from the Atlantic Canada Opportunities Agency.
About the Atlantic Chamber of Commerce
The Atlantic Chamber of Commerce (ACC) is the largest accredited business organization of influence in Atlantic Canada representing more than 16,000 businesses through its network of 90 Chambers of Commerce and Boards of Trade and corporate partners in the four Atlantic Provinces. The survey was designed and administered by the Atlantic Chamber of Commerce, while data coding, tabulation, analysis, and reporting was conducted by Narrative Research.
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